The Repair Wrap
The twenty minutes after the shower, done differently.
- 82% cotton, 18% polyamide. A split dual-fibre structure that draws water in by capillary action rather than dragging it out by friction.
- Wrap and wait. Ten to twenty minutes replaces the rough towel rub that does the damage.
- Holds without pulling. A fastening that stays put without tension at the roots.
- One size, three colourways. Matched to the rest of the practice.
Complete the practice
The detail
The gentler way to leave the shower.
The Repair Wrap is designed to gently contain wet hair without the weight and friction of a traditional towel. Lightweight, absorbent and easy to wear, it helps move hair from wash to dry with less pulling, twisting and disruption.
How to use
Squeeze the water out. Do not wring. That is where the breakage starts.
Wrap, twist and loop the tail through the fastening.
Wait ten to twenty minutes, unwrap, then comb from the ends up.
Specifications
- Composition: 82% cotton, 18% polyamide
- Weight: [TK GSM]
- Dimensions: [TK]
- Fastening: [TK]
- Certification: [TK OEKO-TEX]
- Colourways: Cloud, Blush, Mist
- Origin: [TK]
Materials and care
Warm machine wash with like fabrics.
No fabric softener. It coats the split fibres and destroys the absorbency. This matters more here than on anything else we make.
Wash away from cotton towelling, which sheds lint the fibre catches. Tumble low or hang. No high heat.
Shipping and returns
Flat rate shipping $10 · Free over $250 AUD (AU orders)
Orders are processed and shipped in 1–2 business days. Domestic delivery is approximately 2–8 business days. Ships to Australia, New Zealand, the United Kingdom and the United States.
30-day returns on unused items in original packaging. Email info@fridah.shop to start one.
Wet hair is at its most vulnerable. Those first twenty minutes add up.
The Recovery Practice
Water is drawn in by capillary action, not rubbed out.
The sequence
How to use
The fibre is split into filaments many times finer than cotton, which multiplies surface area without adding the loops that catch on a wet cuticle.
split dual-fibre
A structure that draws water in by capillary action instead of dragging it out by friction.
made with 82% COTTON, 18% POLYAMIDE
The evidence
What we can prove, and what we won’t claim.
[TK: wearer-panel result, e.g. reported less breakage after four weeks]
[TK study type, sample size, date][TK: measured drying time against a standard bath towel, same hair length]
[TK internal test method and date]Minutes it is designed to be worn for. Long enough to lift the water, short enough not to sit in damp hair.
Use instruction, not a performance claim.Placeholder figures above are not live claims. Under Australian Consumer Law every performance or health-adjacent claim needs substantiation on file before it is published. Replace or delete each placeholder before this template goes live.
The feel
LIGHT ENOUGH TO FORGET YOU ARE WEARING IT.
Secure enough to stay in place while wet hair dries inside it. After fifteen minutes hair is noticeably lighter, without the pulling, twisting or roughness of a bath towel.
The proof
ONE WASH WILL NOT CHANGE YOUR HAIR.
Neither will one use of the right towel. The difference comes from what you stop doing, and what you repeat instead: a small change on every wash day that becomes a better practice over a season.
82% cotton, 18% polyamide. A split dual-fibre structure that draws water in by capillary action rather than abrasion.
Wrap, wait, unwrap. The step that replaces the one doing the damage.
One size, three colourways, and a fastening that holds without pulling at the roots.
A few things worth knowing
From choosing your set to your first wash.
How is this different from the bath towel I use now?
A bath towel dries hair by rubbing, and rubbing is what roughs up a wet cuticle. This is a finer split fibre that pulls water in by capillary action while the hair sits still inside it. You wrap it and leave it alone.
How long do I leave it on?
Ten to twenty minutes. Long enough to lift most of the water, short enough that you are not sitting in damp hair for an hour.
Does it stay on?
Twist the length, loop the tail through the fastening, and it holds without tension at the roots. It is meant to stay put while you do something else.
What is it made of?
82% cotton, 18% polyamide. Cotton-led for softness against wet hair, with polyamide for strength and absorbency.
How do I wash it?
Warm machine wash with like fabrics, away from cotton towelling, which sheds lint the fibre catches. No fabric softener. It coats the split fibres and takes the absorbency with it. Tumble low or hang.
Will it work on my hair type?
[TK: answer this only with what you can substantiate across hair types. Describe what the wrap does rather than promising a result for curly, fine or treated hair without testing behind it.]
When will my order arrive?
Orders ship from the Gold Coast in 1–2 business days. Australian delivery is roughly 2–8 business days. We also ship to New Zealand, the United Kingdom and the United States.
Reviews are pulled live from Klaviyo. Nothing here is written by us.
